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24 25 seven sons and three daughters. Butler continued to expand his business,bartering and trading goods with customers on other islands in the Bahamas.“Inmany instances,whenever theywould send things such as produce and livestock,hewould buy them and in return,send themmanu- factured products like flour and sugar,and things of that nature,” saysAllan Butler,one of Milo’s grandsons and current Director of Retail Stores.“He developed a trust between himself and his clientele on a regular basis.” “In the 1940s and‘50s,when his sons were of age,he started something called the‘Ice Run,’”Allan continues. “At that time,therewere fewrefrigerators,besides the big businesses that had refriger- ation units.People used the ice to storemeats and other things. Hewould carve out small pieces frombig blocks and distribute them throughout the island of NewProvidence.The Butler boys were known,at that time,as the ‘Ice Runners.’” By the time Sir Milo left the business to pursue his political career,the company,which incor- porated in 1963,had developed a distributionwarehouse,as well as a fewretail stores and a liquor store.The second generationwas nowin charge of the familybusiness and continued to growit.“We’re now a third generation and still trying to grow,”saysAllan. “We’re the onlyblackdistributor business in the Baha- MILO BUTLER AND SONS LTD. www.cebev.com Juice Bowl started out in 1967 by packag- ing fresh fruit juice into shelf stable con- tainers, providing much-needed vitamin C and other nutrients to children. As we gained capabilities and experience, Juice Bowl’s formulations and products grew to include things like acerola berries and natural fruit juice for baby food. With the vision to provide natural, health- ier beverages to children nationwide, Jerry Whitlock (owner and founder of Whitlock Packaging) purchased Juice Bowl in 2004. Since then, Juice Bowl has grown to a wide assortment of 100% all natural fruit and vegetable juice blends and bottled teas. Today, many of the largest school dis- tricts in the country serve Juice Bowl’s shelf-stable 100% fruit and vegetable juices as a meal component for in-class breakfast, lunch, and supper feeding programs. Our team works with nu- tritionists, dieticians and food service professionals to ensure wholesome and delicious beverages that meet the high standards of our schools, parents and students. Through continued innovation and striv- ing to meet the growing need in schools for natural “clean label” beverages, JB’s Iced Tea was born. School nutritionists, students, and parents welcome the addi- tion of a healthy, delicious option to their a-la-carte meal programs! Juice Bowl’s future looks bright with new, innovative products in development to fill the growing need for healthier, natural beverages. We’re not just for kids. Many airlines serve CEBEV products to thousands of travelers daily. We are growing domestically, are one of the top juice brands in the Baha- mas, and are served internationally. Great beverages start with a vision to provide a better product for our cus- tomers. You can depend upon CEBEV to deliver a high-quality, delicious, and healthy beverage. Celebrating healthy drinking for 50 years! DAMIAN BUTLER MANAGING DIRECTOR