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Rental stays at Lantana are highly variable

and the average yearly occupancy rate is just

under 60 percent. “With some of the units the

owners may come and stay two weeks out of

the year, so they are on the rental market for

the majority of the year,” Cossey says. “Barba-

dos is a highly seasonal destination with high

season being November to April. At the Lantana

price point, however, we find that there is con-

sistent interest year round so in the summer

months, when things are typically quiet and

many hotels are experiencing a dramatic drop

in bookings, we are still receiving rentals. Due

to the number and type of enquiries, we usually

maintain a three night minimum stay although

we may allow nightly rentals where it is pos-

sible. Our guests tend to stay a minimum of

a week but we have had requests for longer

stays like four months and if we can accom-

modate them, we do.”

Island Villas promotes the resort via email

marketing, social media, and via rental

portals including booking.com and Expe-

dia. “With the current global environment,

we have seen a shift in the profile of the

traveler coming to Barbados,” says Cossey.

“We have had more interest in affordable

luxury and budget-friendly options and we

have worked with our reservations and

property management team to ensure

that our portfolio offers a wide range of accom-

modation options to suit every budget.”

Lantana Resort – Barbados/ Island Villas

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